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Grand Theft Auto 6's Miami Takeover Begins as Rockstar Spends Nearly $1 Million on 'Welcome to Vice City' Signage

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Rockstar is reportedly kicking off the GTA 6 hype train in a big way, dropping a cool million bucks on a massive "Welcome to Vice City" sign right in Miami. This isn't just a marketing stunt; it's a huge real-world statement about the game's scale and how Rockstar is blurring the lines between game world and reality. It shows just how much they're willing to invest to build the ultimate anticipation for their next blockbuster.

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