Hardware spending in the US was so low in July that it nearly matched the 2020 pandemic days when everything was out of stock

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Gamers in the US hit the brakes on spending in July, with hardware and game sales dipping to levels not seen since the height of pandemic shortages. This isn't just a slow summer; it could signal a bigger economic squeeze affecting our hobby and potentially influencing everything from console refresh cycles to new game budgets. It's definitely a metric worth keeping an eye on as we head into the holiday season.